2004 was the first time in over a century that the Olympic Games were held in the land of their origin, Greece. This special occasion required a special logo. The professional logo has a texture watercolour background representing the oceans of this seafaring nation, in the exact same colour blue used in the Greek flag. The wreath of olives, drawn with a white line, represents the traditional prize given to Olympic winners, but the graphic is stylized to give it a modern edge.
This Olympic logo incorporates two symbols: the wreath of olives widely associated with Greece and a texture and crafty blue square. The typeface uses the same blue colour of the background. The result is a stylish image that perfectly represents these Olympic Games.
The style of the logo and the way it was designed could be classified in different art movements. After a brief analysis it can be described as an abstract design. The reason is that the wreath of olives is just a simple representation of a real wreath. It is not a realistic illustration of a wreath or a picture.
I consider the logo as fresh and friendly. It has an inviting and calming effect. It achieved its purpose as the celebration of the return the Olympics to their own land.
This Olympic logo incorporates two symbols: the wreath of olives widely associated with Greece and a texture and crafty blue square. The typeface uses the same blue colour of the background. The result is a stylish image that perfectly represents these Olympic Games.
The style of the logo and the way it was designed could be classified in different art movements. After a brief analysis it can be described as an abstract design. The reason is that the wreath of olives is just a simple representation of a real wreath. It is not a realistic illustration of a wreath or a picture.
I consider the logo as fresh and friendly. It has an inviting and calming effect. It achieved its purpose as the celebration of the return the Olympics to their own land.
Geelong Cats Logo
The new Geelong Cats logo is used in their uniform since 2008. The logo incorporates navy blue in the background and two white lines using the positive and negative space to create the shape of a cat head. The lines are stylized to create the angry cat which represents the team name. The idea is very simple but very well executed. The cats shape is eye-catching.The logo communicates effectively the feeling and passion for footy, the angry and courage need to win every single match. The intention is to appeal to the fans that want to see their team play with energy and strangeness.
The logo could be classified in the movement of modern art or even graffiti due to its “stencil” technique of using negative and positive space to represent a figure, shape or character. The navy blue used is opaque an strong. The lines also represent the same pattern used in the whole uniform.
Between all the footy teams’ logos, this logo was the one which attract me the most. I think it’s very well designed and I believe it’s going to belong to the team for long time.
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